What ‘market’ are you in?
If you think you’re not a market, but an individual with twists and turns, inconsistencies and nuances, think again, because the marketers are coming straight for you, tracking devices in hand.
You know that, though right? You know you’re being marketed to and for the most part, eat it right up. Give [...]
Posts Tagged ‘advertising’
Ad Age columnist has to tell marketers: there is a black middle class
Posted in -Chauncey Zalkin, Contributors, tagged account planning, ad age, advertising, african-american, black, capitalism, communications, consumer, consumers, female, gender, girlonthestreet, goods, hip hop, male, marketing, markets, middle class, mindset, moses foster, nuances, rap, research, services, strategy, white, women on May 19, 2008 | 1 Comment »
Number one, O.J. did it, and number two, don’t tell us what to do
Posted in -Chauncey Zalkin, Contributors, tagged advertising, affirmative action, american, bias, boomers, bush, divisive, early feminists, election, equality, feminism, gender, Hilary, hillary, houston, matriarch, michelle, misogyny, myopia, neo-feminist, o.j. simpson, Obama, old boy network, patriot, polemics, political, politics, power suits, reagan, sisters of 77, slutty, woman, women on May 11, 2008 | 2 Comments »
we are not asking permission from some great Uncle Sam like authority to be who we are or to have power.
A generational difference – going to the salon at six (years of age)
Posted in -Chauncey Zalkin, tagged advertising, art, childhood, children, consumer, daughters, development, discovery, global, hair, highlights, human development, kid, kids, learning, marketers, marketing, mindset, mothers, muscle, myspace, process, rushing childhood, salon, Social Networks, strategy, teen, tween, women on April 4, 2008 | 1 Comment »
This article talks about a trend in highlights and other hair salon treatments for kids as young as six and usually in the ten to twelve year range. The first time my now thirteen year old sister got highlights I really laid in on her. I said she was going to ruin her hair [...]
‘What Women Make’
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